Given below are two statements: Statement I: All media are symbol systems and…
2023
Given below are two statements:
Statement I: All media are symbol systems and this is a fact in the case of television also.
Statement II: Television is a medium that conveys messages to a homogeneous audience only.
In the light of the above statements, choose the most appropriate answer from the options given below:
Answer: C. Statement I is correct but Statement II is incorrect — ConceptA medium conveys meaning through an organized system of signs and symbols. In television, images, spoken language, music, colour, and editing work…
- A.
Both Statement I and Statement II are correct
- B.
Both Statement I and Statement II are incorrect
- C.
Statement I is correct but Statement II is incorrect
- D.
Statement I is incorrect but Statement II is correct
Show answer & explanation
Correct answer: C
Concept
A medium conveys meaning through an organized system of signs and symbols. In television, images, spoken language, music, colour, and editing work together as symbolic forms.
Mass communication describes distribution to a large audience; large reach does not imply audience uniformity. Audience members can differ in social background, location, interests, and interpretation.
Application
For Statement I, television encodes messages through visual and auditory signs, so it operates as a symbol system.
For Statement II, television can reach many people at once, but those viewers form a diverse rather than homogeneous audience.
Contrast
Both statements correct: this combination conflates mass reach with audience homogeneity.
Both statements incorrect: this combination overlooks television’s symbol-based encoding.
Statement I correct and Statement II incorrect: this combination keeps symbolic encoding separate from audience composition.
Statement I incorrect and Statement II correct: this combination reverses both media characteristics.
Result
Therefore, Statement I is correct but Statement II is incorrect.