Who is the propounder of Brain-storming method?

2021

Who is the propounder of Brain-storming method?

  1. A.

    John Dewey

  2. B.

    Osborn

  3. C.

    Hurlock

  4. D.

    Ausubel

Attempted by 3 students.

Show answer & explanation

Correct answer: B

Brainstorming is a group creative-thinking technique for generating a large quantity of ideas by deferring judgment and criticism until after idea generation is complete, encouraging free association and building on others' ideas.

Alex F. Osborn, an advertising executive, originated and popularized this method, codifying it in his 1953 book Applied Imagination with four ground rules: defer judgment, aim for quantity, welcome unusual ideas, and combine or improve on ideas already offered. In teaching-methods pedagogy, it is used as a discussion technique to draw out divergent thinking from learners before any evaluation of ideas begins.

  • John Dewey is linked to pragmatism and experiential "learning by doing" in progressive education, not to the brainstorming technique.

  • Hurlock is known for developmental-psychology textbooks on the stages of child and adolescent growth, not for a creative idea-generation method.

  • Ausubel is known for the theory of meaningful verbal learning and the advance organizer in instructional design, not for brainstorming.

So the propounder of the brainstorming method is Osborn.

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