What are the main objectives of an FM radio station?
2009
What are the main objectives of an FM radio station?
Answer: B. Entertainment, Information and Interaction — ConceptA radio station is a mass-communication service that combines content delivery with an ongoing relationship with its audience. Its broad communication…
- A.
Information, Entertainment and Tourism
- B.
Entertainment, Information and Interaction
- C.
Tourism, Interaction and Entertainment
- D.
Entertainment only
Show answer & explanation
Correct answer: B
Concept
A radio station is a mass-communication service that combines content delivery with an ongoing relationship with its audience.
Its broad communication functions include providing engaging programmes, useful information, and channels for listener participation.
Application
For this item, entertainment represents engaging programming, information represents knowledge and public-service content, and interaction represents listener participation or feedback. Together, Entertainment, Information and Interaction covers all three functions.
Contrast
Information, Entertainment and Tourism: tourism is a possible programme subject, not a station-wide communication function.
Tourism, Interaction and Entertainment: tourism replaces the general information function.
Entertainment only: this limits the station to a single function and omits information and audience participation.
Cross-check
The selected trio accounts for programme appeal, informative service, and the station-audience feedback loop without substituting a specific programme topic for a general function.
Result
Therefore, the answer is Entertainment, Information and Interaction.