Match List - I with List - II. List I — Concept of profit List II —…
2024
Match List - I with List - II.
List I — Concept of profit | List II — Description |
|---|---|
A. Synergy | I. Strong incentive to replicate a successful format |
B. Planned obsolescence | II. Media obsession with sensationalism |
C. Logic of safety | III. Horizontal integration of subsidiary media companies |
D. Spectacle | IV. Planned phasing out of product |
Choose the correct answer from the options given below:
Answer: C. (A)-(III), (B)-(IV), (C)-(I), (D)-(II) — Concept: in media economics the pursuit of profit is described through four separate mechanisms, and each one is defined by where the gain comes from — the…
- A.
(A)-(I), (B)-(II), (C)-(III), (D)-(IV)
- B.
(A)-(II), (B)-(III), (C)-(IV), (D)-(I)
- C.
(A)-(III), (B)-(IV), (C)-(I), (D)-(II)
- D.
(A)-(IV), (B)-(I), (C)-(II), (D)-(III)
Show answer & explanation
Correct answer: C
Concept: in media economics the pursuit of profit is described through four separate mechanisms, and each one is defined by where the gain comes from — the ownership structure, the lifespan of the product, the amount of creative risk taken, or the way audience attention is captured.
Synergy is an ownership-structure idea: one parent owns several media firms standing at the same level of the market, so a single property can be recycled and cross-promoted through all of them. Planned obsolescence is a lifespan idea: the product is designed or scheduled to be superseded, so the buyer has to purchase again. The logic of safety is a risk idea: a formula that has already sold is the cheapest bet, so it is repeated. Spectacle is an attention idea: material is dramatised and sensationalised so that it seizes the eye.
Applying these definitions to the two lists:
Concept | Where the gain comes from | Matching description |
|---|---|---|
Synergy | Ownership spread across related firms | Horizontal integration of subsidiary media companies |
Planned obsolescence | Shortened product lifespan | Planned phasing out of product |
Logic of safety | Reduced creative risk | Strong incentive to replicate a successful format |
Spectacle | Captured audience attention | Media obsession with sensationalism |
Cross-check:
Synergy and planned obsolescence are both business-side terms, but synergy multiplies the uses of one property across companies a single owner controls, while planned obsolescence shortens the life of the product itself.
The logic of safety and spectacle are both audience-side terms, but safety governs the form that is chosen — a format that already worked is repeated — while spectacle governs the treatment, the material being made sensational.
Every description in List II is used exactly once, so once planned obsolescence is fixed to the planned phasing out of a product, the remaining three pairings are forced.
Hence the correct matching is A–III, B–IV, C–I, D–II.