Arrange the following in the ascending order of adoption in terms of Diffusion…
2026
Arrange the following in the ascending order of adoption in terms of Diffusion of Innovation among the masses:
A. Opinion Followers
B. Opinion Leaders
C. Early Adopters
D. Change Agents
E. Laggards
- A.
A, D, C, B, E
- B.
D, C, B, A, E
- C.
C, D, B, A, E
- D.
A, B, C, D, E
Attempted by 8 students.
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Correct answer: B
According to the Diffusion of Innovation theory, Change Agents act as initiators introducing innovations first. Early Adopters follow closely to validate the concept and reduce perceived risk. Opinion Leaders influence the masses (Opinion Followers) who adopt subsequently, while Laggards are universally recognized as the final group to embrace change. Therefore, the correct chronological order is D-C-B-A-E.