Given below are two statements: Statement I: Through attention frame, it is…
2022
Given below are two statements:
Statement I: Through attention frame, it is possible to assess the rate at which communicated content is brought to the notice of the people.
Statement II: In modern societies, the attention frames are uniform, unrefined and non-interactive when all the frames available in the world are taken into account.
Choose the correct answer from the options given below:
Answer: C. Statement I is true but Statement II is false — ConceptAttention frames are structures that organize which communicated content receives notice. Studying attention to messages can therefore indicate how…
- A.
Both Statement I and Statement II are true
- B.
Both Statement I and Statement II are false
- C.
Statement I is true but Statement II is false
- D.
Statement I is false but Statement II is true
Show answer & explanation
Correct answer: C
Concept
Attention frames are structures that organize which communicated content receives notice. Studying attention to messages can therefore indicate how quickly or widely content enters public awareness. Modern media environments, however, contain diverse and increasingly refined, interactive frames rather than one uniform frame.
Application
Statement I connects the attention frame with measuring the rate at which communicated content reaches public notice. That use matches the attention-frame concept, so Statement I is true.
Statement II applies the absolute description uniform, unrefined and non-interactive to all attention frames in modern societies. The coexistence of varied media formats and interactive communication makes that universal description false.
Cross-check
Both statements true combines the supported measurement role with an unsupported universal claim about uniformity and non-interactivity.
Both statements false rejects the supported measurement role as well as the unsupported universal claim.
Statement I true and Statement II false retains the measurement role and rejects the universal claim about all modern attention frames.
Statement I false and Statement II true rejects the measurement role and accepts the universal claim about all modern attention frames.
Result
Therefore, Statement I is true but Statement II is false.