Which of the following approaches to content analysis is based on the study of…

2023

Which of the following approaches to content analysis is based on the study of symbols (signs)?

  1. A.

    Semiotics

  2. B.

    Ethnography

  3. C.

    Content analysis

  4. D.

    Quantitative research

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Correct answer: A

Semiotics is the approach based on the study of symbols and signs. It analyzes how meaning is constructed through these elements.

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