Travel has changed, so have priorities. What people desire from their…
2025
Travel has changed, so have priorities. What people desire from their vacations is no longer confined to guided tours. There is a yearning to go beyond having a good time and delve deeper to feel the pulse of the place. People now seek deeper, more meaningful experiences that connect them with a destination’s culture, history and people. This shift, known as experiential travel, has become widely popular.
Experiential travel is not just about visiting places; it is about feeling them. Many travellers find joy in kind strangers, quiet moments and the wisdom in old faces. These experiences help create a sense of belonging and deeper connections to the world.
Since the pandemic, people have started prioritising themselves, realizing how short life can be. A report reveals that 86% of millennials now prefer immersive travel experiences over traditional tourism. Instead of simply checking places off a list, they want to live their journey—joining local festivals, exploring hidden culinary gems, and embracing cultural traditions authentically.
Experiential travel fosters a lasting appreciation for places and their people. Travellers immerse themselves in local traditions, engage in community activities and learn from those they meet. Whether it is exploring nature, understanding regional customs or connecting with locals, these moments create lasting memories.
Experiential travel is not just about fun; it is a way to learn, grow and truly become a part of a place, even if only for a short time.
According to the passage, what percentage of millennials prefer immersive travel experiences over traditional tourism?
- A.
86%
- B.
76%
- C.
90%
- D.
80%
Attempted by 1 students.
Show answer & explanation
Correct answer: A
A factual-detail question on a reading comprehension passage asks for a specific figure, name, or statement that the passage states explicitly. The correct choice is whichever option repeats that exact detail from the text, not an inference, a rounded estimate, or outside knowledge.
This question asks for the percentage of millennials who prefer immersive travel experiences over traditional tourism, according to the passage. The third paragraph states this directly: "A report reveals that 86% of millennials now prefer immersive travel experiences over traditional tourism." The sentence uses the same key terms as the question — millennials, immersive travel experiences, traditional tourism — confirming that 86% is the figure being asked for.
None of the other percentage values offered as options appear anywhere else in the passage:
76% is not stated anywhere in the passage.
90% is not stated anywhere in the passage.
80% is not stated anywhere in the passage.
Because 86% is the only percentage the passage associates with millennials' travel preference, it is the correct answer.