A researcher gives the following options to a respondent while asking a…
2023
A researcher gives the following options to a respondent while asking a question during a survey. Identify the options which suffer from ambiguity :
(A) Very often (B) Quite often (C) Not very often (D) Not at all
Choose the correct answer from the options given below :
- A.
(A), (B) and (C) Only
- B.
(B), (C) and (D) Only
- C.
(A), (C) and (D) Only
- D.
(A), (B), (C) and (D)
Attempted by 10 students.
Show answer & explanation
Correct answer: A
In survey methodology, frequency adverbs like Very often, Quite often, and Not very often are subjective. Different respondents interpret these relative qualifiers differently, causing ambiguity in data collection. Conversely, Not at all implies a definitive zero frequency and is generally considered unambiguous.