The campaign ‘Start-up India, Stand-up India’ that was launched by the Prime…

A government 'flagship campaign' for entrepreneurship can bundle two distinct levers under one banner: (a) formal credit or bank-financing support so first-time entrepreneurs can raise capital, and (b) fiscal and regulatory incentives (tax relief, funding support, simplified compliance) meant to spur new venture creation and the jobs that come with it. Whether a named campaign carries one lever, the other, or both is settled by what its official announcement and the schemes launched under it actually cover, not by assumption.

• The combined name 'Start-up India, Stand-up India' was announced by Prime Minister Narendra Modi in his Independence Day address on 15 August 2015, envisioning two complementary strands under one campaign. The bank-financing strand was formalised as the Stand-Up India scheme (launched 5 April 2016), which directs every scheduled commercial bank branch to extend a loan to at least one Scheduled Caste/Scheduled Tribe borrower and one woman borrower for setting up a greenfield enterprise — direct bank-financing support for start-ups, which is what statement I describes.

• The incentive strand was formalised as the Startup India initiative (launched 16 January 2016), whose Action Plan carries tax exemptions, a Credit Guarantee Fund, funding support routed through a Fund of Funds, self-certification, and simplified compliance — incentive measures aimed at boosting entrepreneurship and generating employment, which is what statement II describes.

• Because both strands were announced together as one campaign and both sets of measures were subsequently rolled out under it, both statement I and statement II hold, so the answer is Both I and II.

• "only I" would hold only if the campaign carried the bank-financing (Stand-Up India) strand with no incentive/employment-generation (Startup India) strand — the Startup India Action Plan's tax and funding incentives rule that reading out.

• "only II" would hold only if the campaign carried the incentive (Startup India) strand with no bank-credit (Stand-Up India) mandate at all — the Stand-Up India bank-lending mandate for SC/ST and women entrepreneurs rules that reading out.

• "Neither I nor II" would require the campaign to carry neither strand, which contradicts both schemes actually launched under its name.