The model followed by the e-commerce sites which facilitate online shopping of…

E-commerce (electronic commerce) models are classified based on the parties involved in the transaction. When an online platform facilitates the sale of products and services directly from a business/retailer to individual end consumers, it follows the B2C (Business-to-Consumer) model.

Popular examples of B2C e-commerce websites include Amazon, Flipkart, Myntra, and Netflix, where businesses list their products or services, and general public customers purchase them directly online.