In context of information gathering, ranking scale questions ask the…
2022
In context of information gathering, ranking scale questions ask the respondents to –
Answer: B. Rank list of items in order of importance — Ranking scale questions require respondents to order a list of items based on specific criteria, such as importance or preference. Unlike rating scales where…
- A.
Choose one among given answer choices
- B.
Rank list of items in order of importance
- C.
Mark a level of satisfaction on a given scale
- D.
Say Yes or No
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Correct answer: B
Ranking scale questions require respondents to order a list of items based on specific criteria, such as importance or preference. Unlike rating scales where each item is evaluated independently (e.g., Likert scale), ranking forces a comparative judgment among the provided options.